Andy Kurtts, Founder and Creative Director at Buttermilk Creative launched a new packaging design column for The Spotlight called How it Started, How its Going. In his first entry, he discusses the Bare Bones Broth packaging evolution with Co-Founder and CEO, Kate Harvey. Bare Bones was
With the holidays very much upon us we wanted to take a look at some of our favorite limited time holiday packaging designs for this year. Creating unique, limited time packaging for the holidays gives your customers an opportunity to give your products as gifts
We want to take the guesswork out of where to go for dinner after the show and share five restaurants in and around Manhattan that we love to check out when visiting New York.
We’re New York City bound for this summer’s Fancy Food Show! Are you? Do you want to go somewhere new while in town for the show? We wanted to share five of our favorite places to visit when we’re in NYC
We saw a bunch of neat and innovative sustainable products - both in the products and the materials used.
Whatever kind of product you create, developing a merchandise strategy for your brand is universal. Merchandise, or "merch" is an easy affordable way to provide different opportunities for your fans to connect with your brand and share with their world.
When we tackled the redesign of Fire Cider Tonic packaging we knew we were refreshing a brand that has passionate stakeholders inside the company and devoted fans outside. We also knew that the packaging needed to evolve for a changing retail landscape and a more
With the redesign of TruAde we were tasked with refreshing a heritage brand from the 1930's to appeal to a new customer while also keeping the spirit and honoring its roots.
Color, shape, movement, imagery, emotion, brand recognition, sales- illustration is a great solution for capturing and conveying the unique qualities, feelings, and emotions of your product on its packaging design.
We recently joined the Specialty Food Association (SFA), a trade group that represents the specialty food industry. Sure, we LOVE to eat and are always on the hunt for new foods and beverages to fall in love with, but the decision to join was actually