Opinion Archives | Buttermilk Creative
 

Opinion

Story Telling with Merch

Brand Storytelling with Merch

Whatever kind of product you create, developing a merchandise strategy for your brand is universal. Merchandise, or "merch" is an easy affordable way to provide different opportunities for your fans to connect with your brand and share with their world....

A Case for Packaging Redesign

The start of a new year gets everyone thinking about fresh starts. We set resolutions to exercise more, eat better, and other general improvements to our health and lifestyles. So what about brands - specifically those who have physical products? Should they be thinking about...

Unpacking after 99U: Part 2

In our Part 1 post distilling our experience during the 99U Conference, we shared what we encountered around the city and some of the interesting things we saw. Part 2 is all about our conference takeaways....